How MOBI helped the Canadian family owned franchise, Cora, improve their operations and increase revenue.
Online ordering reduced their heavy reliance on marketplace aggregators.
Now providing an end-to-end experience by serving their customers directly via delivery.
Streamlined online payments and delivery ordering.
Now, over 35 years since the opening of their first location, the restaurant has over 125 locations across Canada.
Being a family-owned business, creating meaningful guest relationships has always been high on the priority list. When Cora came to MOBI, they were looking to improve the guest experience, expand the ways they can serve their guests digitally and find ways to increase profitability.
MOBI was able to do a detailed audit of Cora’s online storefront and build a new format that was optimised for the guest experience with the objective to improve conversion rates.
Through the addition of MOBI payments, Cora was able to go from not accepting payment online, to accepting the world’s most popular cards for online orders, including Visa, MasterCard and American Express (in participating restaurants), and Google and Apple Pay.
Taking ownership of the guest journey one step further, through Last Mile Delivery with DoorDash Drive, Cora now offers delivery directly to their customers at lower aggregator margins.
"Not only do we offer online ordering, but with products like Last Mile Delivery we’ve been able to easily add another ordering channel, without having to hire or manage our own delivery staff.”
By implementing digital ordering and MOBI payments, Cora was able to benefit from increased revenue opportunities by serving their customers through their new online channel. Removing heavy reliance on aggregators also reduced their annual spend on aggregator fees.
Through the implementation of Digital Ordering and Last Mile Delivery, Cora is now able to provide an end-to-end experience while serving their customers directly all without the stress of managing their own delivery fleet.
With MOBI Payments and Last Mile Delivery, Cora has been able to streamline online payments and delivery ordering without needing to add their internal processes.
Interested in joining our impressive list of customers? Get in touch with our team today to see how MOBI could be a fit for your business.
