Author
Published
September 16, 2025
Updated
October 15, 2025
MOBI LABS
ALPHA
v1.6.9
Introducing RevUp from MOBI Labs
Drive revenue during quiet hours with MOBI’s automated SMS campaign tool — built for restaurant brands ready to grow.
MOBI LABS
ALPHA
v1.6.9
Drive revenue during quiet hours with MOBI’s automated SMS campaign tool — built for restaurant brands ready to grow.
Author
Published
September 16, 2025
Updated
October 15, 2025
Overview
RevUp is MOBI’s intelligent SMS marketing engine, purpose-built for restaurant brands to drive more revenue during quiet times.
Whether you're looking to increase weekday traffic, win back lapsed customers, or run time-sensitive promotions, RevUp makes it effortless to launch, automate, and measure campaigns — all from within the MOBI platform.
No extra logins. No clunky tools. No missed opportunities.
Key Benefits
Key Features
Engage guests who haven't ordered in a while — no discounts wasted on regulars
Define your quiet hours and let RevUp fill the gaps
Set it and forget it — campaigns run in the background
One message, one offer — avoids cannibalisation or confusion
Set limits to control redemption volume and protect margins
Track revenue impact, redemptions, and engagement in one place
Who this is for
Launch Checklist
No external tools or setup fees required.
Metrics
80% faster than manual SMS or voucher builds
+22% lift via re-engagement offers
Up to 3.5x higher with targeted vs. generic sends
15% revenue during typically slow hours
A. You’ll have oversight: OTTO flags uncertain questions for manual review, and logs are visible for quality control.
A. Yes — you supply your voice guidelines; OTTO learns and adapts over time via review and feedback.
A. No — OTTO is built directly into your MOBI Admin dashboard so everything stays in one place.
A. Yes. Basic reporting is available at launch with deeper performance tracking on the roadmap.
A. Yes. RevUp includes controls to cap redemptions and tailor eligibility.
A. Absolutely. You can trigger messages based on MOBI points, stamps, or voucher activity.
A. Yes. You can automate recurring offers like “20% off Tuesdays” without lifting a finger.
A. No — it’s built directly into your MOBI Admin panel. Just log in and start.
