Is this the end of the in-store era?
With aggregator and delivery dominance, a lack of labour, the emergence of ghost kitchens, and digital-first guests, in-store has most certainly taken a hit, and that’s without even mentioning the pandemic.
This eBook explores:
- The major factors affecting in-store today
- Whether in-store can be the power-house it once was
- How in-store must adapt to the new world
3 ways connected in-store experiences can help brands
Creates consistency across the guest experience across all channels
Allows for actionable data to be used in rewarding guests and personalising the experience
Lets brands take back ownership of the guest relationship from aggregators